Innovate LIke a Start-Up - Even If You're Not

On Tuesday, January 15, Schaffer Consulting will be holding their next Leadership Roundtable in New York City. The session will explore how high-performing, well-established companies can drive innovation by borrowing from the start-up playbook.

"Innovate or die" is the rule for Fortune 500 companies, just as for start-ups.

On Tuesday, January 15, Schaffer Consulting will be holding their next Leadership Roundtable in New York City. The session will explore how high-performing, well-established companies can drive innovation by borrowing from the start-up playbook – applying the lessons that make entrepreneurs successful while leveraging the unique strengths of an established enterprise.

"We see this as the emerging priority for leaders looking to transform their firms. It is also one of the most challenging to do well," says Matthew McCreight, Managing Partner of Schaffer Consulting.

The featured speaker, Steve Blank, is one of the pioneers of the "lean start-up" movement and the author of this year's best-selling book, "The Start-Up Owner’s Manual".  He also teaches entrepreneurship at UC Berkeley, Stanford, Cal Tech, Columbia, and the National Science Foundation, and is one of the most widely-read bloggers on the subject in the country.

Past Leadership Roundtables have focused on issues such as the leadership side of merger integration, using innovation to transform an organization, and determining emerging trends before they impact your organization.